Prestashop vs Shopify: Which one should you choose?
Are you planning to open an online store and you are wondering which one is the best platform? If that’s the case, this is the perfect post for you. Here you will know why you should choose PrestaShop or why you should choose Shopify.
We are going to talk about about the advantages and disadvantages of each platform. The goal is to help you choose the correct one to start your ecommerce adventure or maybe to switch the current platform of your ecommerce.
For an easier understanding, we are making a comparison between both platforms using 5 main features. Let’s start!
PrestaShop vs Shopify: pricing
PrestaShop is a totally free CMS (Content Management System) which means that you can install and use the software without any cost. You only have to pay for hosting services that you choose, usually spending $3-$7 per month. There are no transaction fees neither, all you pay is for hosting.
On the other hand, Shopify is a cloud solution and hosting services are provided by themselves. Shopify has 3 different plans:
As we can see, Shopify charges you a minimum fee of $29 (depending on your plan). Shopify also charges you an extra transaction fee of 2% if you are not using their own “Shopify Payments”.
So, in terms of pricing, there is a clear winner: PrestaShop.
PrestaShop vs Shopify: user friendly
Shopify provides the simplest and clearest interface that you will find. You don’t need to know anything about coding or programming, just click/drag as you please and you will have your shop ready in almost no time with a beautiful and professional theme. This allows you to save a huge amount of time and money. That’s why Shopify is the perfect platform to begin with!
Prestashop is a little bit more complex than Shopify, it will require users to know a little bit about coding. Maybe this can make this platform to be a little bit trickier, but the knowledge that you need to work with PrestaShop isn’t that high and the information you need is usually in the forums.
The winner of “User friendly” section is: Shopify.
PrestaShop vs Shopify: apps and modules
Apps for Shopify and modules for PrestaShop are a really important part of the success of your ecommerce. These softwares are additional features developed by the platform or third party developers that allows a higher customization for your shop. For example, our app for Shopify and module for PrestaShop allows you to manage your SEM with Google Ads fast and easily. Also, there are apps that allow you to set an age verification system for your ecommerce in case you are selling +18 products. As you can see, every feature that you may need is available on the Shopify and PrestaShop marketplace.
Both Shopify and PrestaShop have developed a great marketplace, having a huge variety of apps and modules that surely will bring merchants a lot of value.
The winner of “Apps and Modules” section is: Both Shopify and Prestashop!
PrestaShop vs Shopify: SEO
PrestaShop allows to work better the SEO placement of your site. If your site is well configured, PrestaShop stores usually give better results on Google’s search ranking.
Shopify has been improving the SEO of their stores in recent years and now is also pretty decent, there are a lot of apps that will help you with SEO of your page. As con’s, we can say that Shopify has it’s servers in the USA, so if you are in Europe your website will be a little bit slower, affecting the SEO ranking.
The winner of “SEO” section is: PrestaShop.
PrestaShop vs Shopify: international selling
If you are planning to sell your products internationally in the future, then you should definitely go for Prestashop.
Core features like multi-language store and currency setting or international taxes and shipping checkout options are available and easy to configure in Prestashop.
This is not happening with Shopify, if you don’t use Shopify payments you will get charged
with an extra fee. The problem is that Shopify Payments is only available in 13 countries: Australia, Canada, Denmark, Germany, Hong Kong (China), Ireland, Japan, The Netherlands, New Zealand, Singapore, Spain, United Kingdom, United States.
The winner of “International Selling” section is: PrestaShop.
In conclusion,each platform has its strengths and weaknesses and both are amazing platforms to use and create your online store. No matter what you choose between them, pretty sure it will be a good choice. Just make sure which platforms fits your requirements better and go for it!
Don’t forget to check our app and module for Shopify and Prestashop in this link and to subscribe to our social media channels!